For fractional sales reps
Stop prepping calls
in your head.
The prep isn't the job. Closing is. FlexJobRX handles the research, outreach, call notes, and follow-up so you spend your time where it actually pays.
Phase 01
Pre-Call
Before you dial, you need to know who you're calling and why they'd pick up. The ICP builder defines exactly who you're after. The prospect research skill finds them, reads their signals, and builds a full account brief covering recent news, hiring activity, conversation hooks, likely objections, and a recommended first move. You walk in knowing more than they expect. That's how the first call becomes a second one.
Phase 02
Outreach
Generic outreach gets ignored. These three skills write cold emails, LinkedIn DMs, and call openers that reference something real about the person you're contacting. Not a template, not a sequence tool. When your first touch sounds like you did your homework, more people write back.
Phase 03
In the Meeting
The discovery call is where deals are made or lost before you ever send a proposal. These skills build your talk track, generate NEPQ-structured questions from the account brief, and give you three objection responses before the objection gets raised. You're not winging it. You're prepared.
Phase 04
Post-Call
The hour after a call is where follow-through either happens or doesn't. Voice dump your notes and get a clean CRM entry, a three-touch follow-up sequence, and a proposal outline in minutes. The reps who lose deals usually lose them here. You won't.
Phase 05
Account Management
Four clients means four separate pipeline states, four sets of next actions, and four weekly updates. The tracker keeps all of it in one view. The client report writes itself from the tracker data, under 400 words and ready to send. You look organized because you are.
Phase 06
Lifecycle
From the day you sign a client to the day you ask for a referral, these skills cover the full engagement. Onboarding plan, win/loss debrief, referral ask, and commission tracker. That last one matters, because if you've ever let a commission sit for two weeks because you didn't want to write that email, that skill alone covers the difference.
Live output
What a real output looks like.
Marcus Webb just posted a Head of Sales job at Thornfield Digital. Four days ago. That is your signal. Here is what you send him instead of a resume.
Input: Thornfield Digital · Contact: Marcus Webb, Founder and CEO · What you sell: Fractional Head of Sales, available in two weeks, no overhead
COMPANY SNAPSHOT — THORNFIELD DIGITAL
Industry B2B SaaS, project management software for construction firms
Headcount 55 (est.), growing
Revenue $4.1M ARR (est. based on headcount and SaaS benchmarks)
HQ Denver, CO
Stage Post-seed, pre-Series A
Signal 1 Head of Sales job posted LinkedIn, 4 days ago, $120k-$150k base
Signal 2 Two SDR roles posted same week, suggests building a sales org from scratch
Signal 3 14 new construction firm logos added to website case studies page in last 90 days
DECISION MAKER — MARCUS WEBB, FOUNDER AND CEO
Tenure 6 years at Thornfield, founded after 8 years in construction project management
Pattern Founder-led sales until now. Posting a Head of Sales means he is ready to hand it off but has never hired one before.
LinkedIn activity Posted two weeks ago about closing their largest contract to date, a 200-unit residential developer in Phoenix. Tone was personal and proud.
Likely concern Hiring a full-time Head of Sales at $150k plus equity is a big commitment for a $4M ARR company. He may not know fractional is an option.
PAIN POINT #1
He is the sales team.
Evidence: No sales titles on the LinkedIn employee list except two SDRs posted this week. Every deal to date has Marcus on it. That is not scalable and he knows it, which is why he posted the job.
PAIN POINT #2
A full-time Head of Sales hire at this stage is high risk.
A $150k base plus equity on $4M ARR is a significant bet. If the hire is wrong it sets the company back 12 months. Fractional removes that risk entirely.
PAIN POINT #3
He is closing deals but has no repeatable process.
The SDR hires suggest he wants to build pipeline but has nobody to build the system around. A fractional Head of Sales builds the playbook while closing deals simultaneously.
CONVERSATION HOOK #1 — Job Posting Signal
"I saw you posted a Head of Sales role four days ago. Before you go through a four-month hiring process, I wanted to introduce a different option. I work fractionally with B2B SaaS founders at your stage, typically $6k-$9k a month, no equity, available in two weeks. You get a senior sales leader without the commitment of a full-time hire."
Source: Thornfield Digital LinkedIn job posting, May 2026
CONVERSATION HOOK #2 — Largest Deal Signal
"Congratulations on the Phoenix developer win. Closing a 200-unit residential firm as a 55-person SaaS company is a real milestone. That kind of deal usually signals it is time to build the sales infrastructure around it before the pipeline gets ahead of the process."
Source: Marcus Webb LinkedIn post, April 2026
CONVERSATION HOOK #3 — Stage Signal
"At $4M ARR with construction firms as your ICP, you are at the stage where founder-led sales stops scaling. The next $4M needs a repeatable process, not more of Marcus on every call. That is exactly what I build."
OBJECTION FORECAST
Objection: We are looking for a full-time hire.
Response: That makes sense and I am not trying to replace that decision. What I find is that founders who hire fractional first close better full-time candidates six months later because they know exactly what they need. I build the playbook, you hire someone to run it.
Objection: We do not have budget for that right now.
Response: You are budgeting $150k plus benefits plus equity for a full-time hire. Fractional at $7k a month is $84k a year with no equity and no benefits cost. If it does not work after 90 days you are not locked in.
RECOMMENDED FIRST MOVE
LinkedIn message today. Reference the job posting directly. Offer one specific insight about his stage. One question at the end. Under 75 words. Do not send a resume.
COLD EMAIL
Subject: Head of Sales at Thornfield, different option
Saw the Head of Sales posting four days ago. Before the interview process starts, worth considering a fractional option.
I work with B2B SaaS founders at your stage, typically $6k-$9k a month. No equity, no benefits overhead, available in two weeks. You get a senior sales leader who builds the playbook and closes deals while you run the search for a permanent hire if that is still the right call.
Saw the Phoenix developer win on LinkedIn. That is the kind of deal that signals it is time to build the system around it.
20 minutes this week?
LINKEDIN DM
No subscription. No seat fees. Buy it once, use it on every engagement you run.
Core
Seven skills covering the essential workflow: ICP builder, prospect research, outreach writer, cold-call script, discovery call prep, call-notes-to-crm, and follow-up sequencer. That's research through outreach through post-call. Most of the time you're losing to admin lives right in that stretch.
- ICP Builder
- Prospect Research
- Outreach Writer
- Cold Call Script
- Discovery Call Prep
- Call Notes to CRM
- Follow-up Sequencer
Full OS
All 17 skills. Core plus: NEPQ appointment script, objection handler, proposal writer, multi-client tracker, client activity report, LinkedIn profile optimizer, new-client onboarding, win-loss debrief, referral ask, and commission tracker.
- Core 7 workflow skills included
- Plus: NEPQ Appointment Script, Objection Handler, Cold Call Script
- Plus: Proposal Writer, LinkedIn Profile Optimizer, ICP Builder
- Plus: Win/Loss Debrief, Referral Ask, New Client Onboarding, Commission Tracker
Things worth knowing before you buy.
Do I need to know how to code or set anything up?
No. These are markdown files. You install Claude Code, which takes about five minutes, drop the files into your workspace, and they are ready to use. If you can copy and paste, you can run this stack.
Do I need a Claude subscription?
The free tier works. You do not need Claude Pro or any paid plan to run these skills. If you are already on Pro, they work there too.
I already use Apollo, LinkedIn Sales Navigator, and a CRM. Does this replace those?
No. This works alongside whatever tools you already use. The research skill pulls from web search by default. If you have Apollo or Apify connected it adds depth, but neither is required.
Can I customize the skills for my specific clients or industry?
Yes. They are plain markdown files. Open them in any text editor, add your client context, your tone, your CRM field names. Most buyers spend 10 minutes personalizing each skill once and never touch them again.
What if it does not fit how I sell?
Some will and some won't, at least at first. The files are yours to edit. If a skill does not match your process out of the box, change it. That is the point of markdown over a locked SaaS tool.
Can I transfer these to other AI tools?
Yes. They are markdown files. They work with any AI agent that accepts file context including Cursor, Gemini, and ChatGPT projects.